SME BizLink

179th Issue Vol. 41 No. 4Wednesday 26 March 2008

Article

Harsh Realities in Managing Talents

Many business executives don’t realize it, but roughly 80% of a company’s value go home every night, and there is no guarantee that they will come back the next day. When CEOs seriously take this thought to heart, they begin to experience sleepless nights.

Current Situation. As we write today, the labor situation here and around the world is challenging, at best. There is labor shortage in some areas, and excess in others. As changes in technology, product cycles and markets accelerate, competencies of majority of the working population have not improved to cope with workplace demands.

To read more, click here!

HR Expert, Mr. Ernie O. Cecilia, is SME.com.ph’s resident online help when it comes to HR-related matters.


SME Power Quote

"That's the ultimate gratification in any business situation - do customers buy the product? And do they use it and do they come back and buy more of it? -" - Jim Barksdale


Tax Calendar

March 25 - Filing & Payment of 2550Q together with the Summary Alphalist of Witholding Agents of Income Payments Subjected to Withholding Tax (SAWT) - NL Taxpayers for FQ ending Feb. 29, 2008 and e-Filing & e-Payment of 2550Q together with the Summary Alphalist of Witholding Agents of Income Payments Subjected to Witholding Tax (SAWT) - L & SNL Taxpayers for FQ ending Feb. 29, 2008

For more schedule, click here!

   Source: Bureau of Internal Revenue

Editor's Take


Redeeming One's Company

After the brouhaha of the two leading networks' fight on the so-called TRUTH in ratings, one moral, a businessman can derive from it—is not about figures, but really the 'challenge' to serve its prospective and captive market [at the same time] with excellent service or products.

The two networks were all-out setting their respective points, but in the process both have failed to see who suffered the most—their audience, their viewers. They missed one point, listening to their market. They were all too busy hyping how good they were and how they were concern on painting good images for themselves.

The key to redeem one's business image [if it suffered a dismal downward slope], it is actually to simply focus on what it can give to its clients [its lifeblood] rather covering up just to protect the business's interest. Putting up gimmicks maybe helpful, but it is of no-guarantee.

Yes, businesses' nature is to profit—that is undeniably TRUE. But always remember it also has its SOCIAL RESPONSIBILITY.

It is not escapable. It is not excusable to miss that reality.

The ideal way to redeem a company's image is to provide a venue for its clients to give their feedback. One common fault for businesses is presuming too much that they know exactly what their clients want.

Sadly, they DO NOT.

Since most companies now have websites, why not maximize its potential rather than just simply paying for the domain name and hosting for nothing? Websites are the most powerful tools in supporting businesses these days since it's the newest and effective platform to gather pieces of information on what the company can offer.

Set up chat forums, surveys, discussion boards, and blogs so that customers and prospects can discuss issues pertaining the industry where the company belongs to.

Involve the team in any of the efforts because this will further establish rapport with site visitors and sooner or later—it will turn or translate such into sales and loyal community.

Three of these can define the company's image as well as redeem its revenue stream in the process.

Editor

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